This Brand Ignores Trends and Fashion Seasons

OLESYA Cotton Jersey Dress and IGC x NOTA Sneakers

If you’re looking for basic garments with a twist, Singapore-based brand IN GOOD COMPANY should be on your radar. The label does away with convention by creating seasonless clothing that can be easily integrated in your wardrobe. That’s why you won’t get a winter collection, what you get are “crucial essentials” that are fit for a lifetsyle that doesn’t want to fall victim to trends. What can you expect from their collections? Classic silhouettes with edgy details and inventive accessories.

FINA Denim Parachute Top

Their latest collection, Capsule 11 is all about tailored clothing and draping techniques. Creative director and co-founder Sven Tan shares, “We’ve always worked a lot with fabric manipulation, but this collection presents an even higher technical finesse. We explored new shapes and draping techniques that create more movement and dimensionality, as well as new hardware such as oversized grommets, hanging ties and d-rings that give the capsule a modern utilitarian look, in an ultra-wearable way.”

The garments in this collection throwback to constructions of the ’80s and ’90s meshed with contemporary lines. You can easily transition the clothes from workwear to a night out.

BRONTE Wool Dress

The accessories have a whimsical touch to them as they’re inspired by constellations and hyper-nature. It is a mix of metallic ceramic balls, ribbons, and flowers.

CASTOR Necklace

Check out the rest of Capsule 11 at L2, The SM Store Makati as IN GOOD COMPANY officially open today. If you shop today with a minimum purchase, you get a notebook and GC.

 

Featured Image courtesy of In Good Company’s Instagram account

Photos courtesy of In Good Company

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