The SM Store has stepped up their game by getting Margaret Zhang as their new endorser. They teased the #FashioniSM campaign a few days ago and then finally revealed Margaret with photos and videos.
If you’re not familiar, she is “a Chinese-Australian photographer, director, stylist, and writer based in New York.” You might also recognize her from the show Fashion Bloggers or spotted her BVLGARI fragrance campaigns.
She’s an all-around girlboss and people were excited to see her with SM, myself included.
Others also want to see her in person. Will she be flying here soon? I sure hope so.
Either way, we can’t wait to see more.
Photo courtesy of The SM Store’s Instagram account
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