Hot is far from the first word to pop on my mind when describing a winter RTW sports collection. But as expected from Blackpink member and Chanel house ambassador Jennie, she’s rewriting those rules as the face of Chanel Coco Neige’s 2021/22 campaign. She sizzles in the sneak peeks that were released today, Sept. 23.
On Instagram, Jennie posted a photo of her sporting the line’s hot pink bralette and sweatpants set underneath a long silver puffer coat. She matches these with a Chanel monogram waist chain, a chunky pearl necklace, and a veiled headband. There’s a lot going on, but somehow Jennie pulled it off effortlessly.
You can also take another peek at the collection on Chanel’s websites. There’s a banner photo of Jennie smizing in a white winter jacket, still sporting the veiled headband, smokey eyes, and chunky heart-shaped jewelry. It’s giving us a bit of elevated Y2K grunge vibes—a concept that isn’t alien to Jennie’s edgy Blackpink look.
The full Coco Neige 2021/22 campaign, shot by renowned Dutch photographer duo Inez and Vinoodh, will be released on Sept. 28 and the collection will be available in select boutiques from Oct. 19.
Jennie shared her excitement in a press release: “Just hearing about being able to join the Coco Neige collection was like a dream. I love to go out in the snow, doing winter sports. I really like how snow just makes you feel. Wearing these clothes makes me feel like I’m ready to ski tomorrow.”